Gran Vía de les Corts, 682
08010
Virgin Lifestart UK
Igniting students' entrepreneurial spirit
Virgin Money
From idea to platform
We worked side by side with our clients at Virgin Money UK and Virgin StartUp to come up with an innovative venture concept that had real potential to engage their audience.
Creating this new business from scratch required a considerable strategic and creative effort, culminating in a new brand and a detailed proof of concept to help Virgin sell the idea internally to raise proper funding.
Once the concept had been given the green light, we developed it into a fully fledged digital platform, which we then designed and developed.
To market it, we engaged some of the UK's most prestigious universities to help us grow a solid community of students, as well as a number of world-class commercial partners such as Virgin Galactic, Samsung, Sony Pictures or Amazon to help us facilitate some super exciting challenges for students to complete.